Keith Uy Website / Astro
A founder’s site, redesigned and live in nine days.
A full redesign of keithuy.com, the personal site of WinflowAI’s founder: an interactive homepage, new About and Biography pages, restyled notes and a layout made for phones.
Visit keithuy.com9 days from first design samples to live
- Client
- Keith Uy
- Role
- Design & build
- Focus
- Founder website
- Stack
- Astro three.js Lenis Netlify
The brief
keithuy.com is where people get to know Keith before they work with him: his builds, what his clients say, and the notes he writes after each job.
He wanted a design that felt like him, picked from real pages he could click through.
What I built
I designed five homepage directions as working samples, then refined the shortlist over four more rounds. Once Keith picked one, I rebuilt the whole site in it: the homepage, About, Biography and every note.
The homepage is built around Keith’s Flow logo. Its dots come alive in the intro, then reshape for each project as you scroll, and you can poke them. When Keith switched to a different homepage direction right after launch, the new one went live the next day, along with a new About page, a new Biography and a layout made for phones.
A closer look




How it came together
Sample
Five homepage directions, each a real page Keith could click through.
Refine
Four more rounds on the shortlist, then Keith picked his direction.
Launch
The whole site rebuilt in that design and live on keithuy.com.
Reshape
A new homepage, About, Biography and phone layout, live a day later.
“Luke took my site from a handful of samples to live in nine days. When I changed my mind about the homepage right after launch, he had the new one up the next day. It finally feels like me, and it works just as well on a phone. If you want a site built right and built fast, work with Luke.”
Keith Uy CEO and founder of WinflowAI What changed
- keithuy.com went live nine days after the first design samples.
- When Keith changed his mind about the homepage, the new one was live the next day.
- Every page is restyled, with a layout of its own on phones.