( About )
Luke De Los Santos
Founder of snoozey, based in Manila.
Businesses come to me when something is costing them customers: a site nobody finds, leads that go cold, a team stuck doing work a system should do. I find what’s broken and fix it, so it keeps working while you sleep.

( Sound familiar? )
What’s keeping you up at night?
“Nobody can find us on Google.”
Search goes in from day one: fast pages, a clear structure and the words your customers actually type, so the people already looking for what you do land on you.
“Our website doesn’t feel like us.”
You click through real pages, not mock-ups, and we refine them together until one feels right. An AI company founder’s new site went live nine days after the first samples.
“New leads sit in an inbox until someone gets to them.”
Every lead lands in one queue and reaches the right person the moment it arrives. Nothing waits for triage, and nothing gets typed in twice.
“Our sales team spends more time finding leads than talking to them.”
Leads are found, checked and filled in automatically, so the team only talks to good fits. For a financial service provider, booked meetings went from 8 to 30 a month.
“We have 20,000 leads and no time to clean them.”
A custom pipeline qualified, enriched and de-duplicated the whole list in one week: more than $40,000 of manual research, by my estimate, that nobody had to do by hand.
Selected work
- AI company founder A founder’s site, redesigned and live in nine days. 9 days from first design samples to live
- Apparel and merch brand A sales pipeline that updates itself. Instant lead routing in Zoho CRM
- Financial Service Provider From new lead to booked meeting, on autopilot. 8 → 30 meetings booked per month
- Financial services firm 20,000 event leads, qualified and enriched in a week. $40k+ of manual research time saved (est.)
- Food media brand The Midnight Table: a Noche Buena campaign, built as a website. Concept brand and campaign plan
- Social commerce marketplace A plan to cut failed cash-on-delivery orders, keeping COD. Competition case entry
- Community of AI builders Redesigning the site of a community of AI builders. In progress redesign underway